LONDON – Sportswear giant Nike is the world’s most valuable apparel brand while luxury brands have also boomed since the pandemic. New research on post-Covid consumer sentiment has indicated a surge in brand value of high-end luxury brands including Louis Vuitton, Armani and Bottega Veneta. Sportswear brands like Nike, Skechers and Li Ning have also grown significantly in value. However, leading fast fashion brands have declined in value.
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