SYDNEY – The 2025 International Woolmark Prize has unveiled its eight finalists, showcasing a diverse range of global design talents which aim to “redefine fashion through innovation and sustainability.” The finalists, selected from hundreds of applicants, include ACT N°1 from Italy, Diotima from the USA, Duran Lantink from the Netherlands, Ester Manas from Belgium, LGN Louis Gabriel Nouchi from France, LUAR from the USA, Meryll Rogge from Belgium, and Standing Ground from the UK/Ireland.
These emerging designers will develop six looks using Merino wool, focusing on its versatility, innovation, and eco-friendly properties. At least one look will highlight novel advancements in wool production. Each finalist receives AUD$60,000 to create their collection, supported by the International Woolmark Prize’s Innovation Academy. This initiative offers mentorship and resources, fostering creativity and sustainability in their work. The winner will secure an enhanced prize of AUD$300,000 to further their business development.
John Roberts, managing director of Woolmark, said: “For more than 60 years, the prize has supported design talent on behalf of the wool industry. These finalists are pivotal in transforming the fashion landscape.”
A major change this year is the prize’s new biennial format, aiming to allow more time for innovation and collection development. The finalists will also gain the opportunity for global retail exposure through the International Woolmark Prize Retailer Network.
Notable creative ib kamara joins the event as guest artistic director. Kamara, editor-in-chief of Dazed and creative director for Off-White, expressed enthusiasm for the collaboration. “I’m honoured to bring fresh creativity as we celebrate these design talents,” he said.
This year’s programme also features two additional accolades. The Karl Lagerfeld Award for Innovation will recognise trailblazers pushing the boundaries of Merino wool, and the Supply Chain Award will honour exemplary contributions to sustainable practices in the industry.
The Woolmark Prize has a distinguished history, with past winners including iconic names like Yves Saint Laurent, Karl Lagerfeld, and more recently, Lagos Space Programme and A.ROEGE HOVE. This alumni reinforces the competition’s reputation as a springboard for cutting-edge design talent.
Mentors from the Innovation Academy, such as Gabriella Karefa-Johnson and Sinéad Burke, will provide insights into product development, supply chain logistics, and sustainability strategies. “These partnerships empower designers to grow sustainable businesses while preserving craftsmanship,” Woolmark said in its press release.
The prize also boasts collaborations with supply chain and innovation leaders, including Tilting the Lens, BYBORRE, and Knitwear Lab. This network enables finalists to access early-stage investments, technical expertise, and guidance, ensuring their designs contribute to a more sustainable fashion future.
The final event, set for 2025, will celebrate not design excellence as well as the potential of Merino wool to lead fashion towards a nature-positive direction. Roberts noted: “These designers are key players in this transformation, and we’re excited to see how their collections unfold.”
