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NEW YORK – Leading materials science company, Primaloft, which manufactures high performance insulations and fabrics, has launched what it says it is most breathable insulation to date for the AW18/19 season. PrimaLoft Gold Insulation Active+, which contains 55 per cent post-consumer recycled material, uses a special fibre structure which is said to allow clothing designers to use highly breathable linings and outer fabrics for better moisture management and comfort, without compromising on thermal performance.

PrimaLoft Gold Insulation Active+ is based on the brand’s proven recipe for performance and comfort which sees millions of air chambers in the microfibre trap body heat to provide superior warmth in cold weather conditions. The permanently water-repellent finish ensures perfect warmth even when wet, while the extremely soft and lightweight insulation is highly compressible, fitting neatly into backpacks.

For the winter season 2018/19, brands including Bergans of Norway, Houdini (pictured), Montane, Stellar Equipment, Ternua and Traper have already included this insulation in their collections.

Jochen Lagemann, managing director of PrimaLoft Europe & Asia, said: “PrimaLoft Gold Insulation Active+ has been designed to regulate climate comfort, especially during intense sporting activities, and provides unmatched thermal yet breathable performance. What’s more, designers can now combine our insulation with even more breathable upper and stretch fabrics to ultimately gain significant comfort and performance for its active consumers.”

Katarina Grönhaug, head of profuction at Houdini, added: “We use PrimaLoft Gold Insulation Active+ in garments with large open cells of insulation. The fact that it is migration resistant while also offering an excellent warmth to weight ratio makes it one of my favourite insulations to work with.”


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