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LONDON – The price of a pair of jeans would have to rise by €33 to factor in the true environmental and social costs of production, according to new research. The increased price would ensure the cost of production factored in the negative externalities of jeans production, including environmental damage, poor working conditions and chronically low pay for garment factory workers. This welcome report is particularly applicable to Bangladesh where the overall cost of production has risen sharply in recent years as ready-made garment factories have had to implement safety measures in accordance with the requirements of the Bangladesh Accord. All of these extra costs have been absorbed by factory owners rather than along the value chain to the end price of jeans.

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