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LISBON – Portugal has banned use of the term ‘vegan leather’ and other leather prefixes in marketing because they are technically incorrect and misleading to consumers. A new Leather Decree in Portugal defines the term leather (“couro”) and outlines the options for its commercial use. Under the new laws, expressions such as vegan leather, synthetic leather and pineapple leather will be prohibited and potentially subject to fines and criminal proceedings for offenders.

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