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LONDON – A new website has been launched to highlight “rampant greenwashing” in the fashion industry. Greenwash.com was launched at London Fashion Week and is backed by Changing Markets, Extinction Rebellion founder of People Tree Safia Minney and climate campaigner, Bel Jacobs. The website includes numerous examples of fashion greenwashing by brands such as H&M, Boohoo, Zalando, M&S, Nike, Primark, Puma and Adidas.

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